YES YES YES Alternative Press
'66-'77, From Provo To Punk


The ultimate compendium of counterculture press in the United States and the Netherlands during the heady decades of the 1960s and ’70s, this volume is the definition of sex, drugs, and rock ‘n roll. From underground pornography, free love, anti-establishment anarchism, and Provo, to anti-war protests, spiritual empowerment, the Black Panthers, and women’s liberation, it’s all here. Page after page of magazine covers, articles, advertisements, and clippings encapsulate the era when academia revolted, gays marched in the streets, and hippies wondered if Jesus got high, too.

Zines: Aloha, American Avatar, Avatar, Bauls, Berkeley Barb, Berkeley Tribe, Big Muddy Gazette,  Countdowm, East Village The Other, Fapto, Fire!, Freedom News, Friends, Gay, Gay Power, Gay Scene, Gay Sunshine, Georgia Straight, Good Times, Haight Ashbury Eye, Haight Ashbury Free Press, Haight Ashbury Love Street, Haight Ashbury Maverick, Haight Ashbury Tribune, Harbinger, Helix, Hitweek, Idiot International, Iets, Insekten Sekte, Juche, Kabouter Krant, Kaleidoscope, King Kong International, Kiss, Klaas Krant, Liberated Guardian, Los Angeles Free Press, Mondo Beat, Muhammad Speaks,  Nola Express, Old Mole, Open City, Oracle Los Angeles, Oracle San Francisco, Other Scenes, Peninsula Observer, Pic up, Pleasure, Provo, Quicksilver Times, Rampage, Rat, Real Free Press, Re Nudo, Rising Up Angry, Royal World Countdown, San Francisco Ball, San Francisco Express Times, Screw, Search & Destroy, Sette Aprile, Sniffin’ Glue, Southern Free Press, Spy-in, Styng, Suck, The Bird, The Black Dwarf, The Black Panther, The International Times, The New York Review of Sex, The Oracle, The Seed, Virginity, Washington Free Press, Witte Krant.

Curated by Amedeo Martegani and Emanuele Dedonno
Graphic Design: Dallas, Milano.
Published by Viaindustriae publishing/A+Mbookstore with Colli publishing platform
Printed by Grafiche C.M.F Foligno, (PG), Italy
Edition of 1000 copies, 1° edition
23 x 31 cm (softcover)
512 pages (color & b/w ill.)
price 50€













Yes Yes Yes Alternative Press 66′ – 77′ from Provo to Punk | 18.04 – 06.06.2015
Dallas, Dexter Sinister, Experimental Jetset, Will Holder, Pauline Kerleroux & Adéla Svobodová, Prill Vieceli Cremers, Studio Hato, Batia Suter


From the relationship between the primary publications, Dutch Provo (first issued in ’65) and the indirect derivations, the English publications and vast flourishing American scenario, the project is a study of this vast exo-publishing, especially in the field of visual graphics, beyond their highly politicized contents. The path that starts from the beat-hippie utopias and ends in 1977, the year of Punk, the last revolution before the post-modern alienation. Starting from this research opens the show YES YES YES on contemporary graphics / printing scene. Indeed from the “master” magazines eight collective of artists / graphic designers were invited to interpret this alternate and deviant code. Interventions, dedicated and specific by Dallas, Dexter Sinister, Experimental Jetset, Will Holder, Pauline Kerleroux & Adéla Svobodová, Prill Vieceli Cremers, Studio Hato, Batia Suter translate this matter into art posters and / or printed matter projects produced in limited edition with local artisans / craftsmen of printmaking. Thus the exhibition offers two main sections: on the ground floor, a display of specific posters editions / typographic works on paper designed by contemporary artists inspired by this original material of alternative press; in the gallery basement, a chronological selection of 1966-77 counterculture publications, zines, newspapers, free presses from the European scene to the vast American east / west coast landscape. The aim is to highlight the visual-type-graphic surface of extraordinary magazines and underline the exchange between Europe-America as a central passage for a shared cultural heritage to be transmitted and document in contemporary publishing scene.

The exhibition will include the presentation of the hefty exhibition catalog, the real collection of extensive research and storage, a special project of “Concrete Provo” zine designed and edited by the Dutch collective Experimental Jetset and YES YES YES website, a project that makes available online the historical material and the “alternative contemporary works” produced for the exhibition.